Our friends at TagSnaps have some pretty cool technology which maximises the social media experience by combining the fun of Polaroid pictures with the reach and power of Instagram. The coding in the TagSnaps printer downloads the image via the #CreateWelcome hashtag and within seconds prints a fun, co-branded takeaway memory for each welcomer. We’ll feed these digital images to goa.
Not only does TagSnaps collate every image, it also tracks what happens to it. Every post, every like, every comment is captured for great analytics. We’ll know how the campaign is doing every step of the way.
Every welcomer at one of our TagSnaps booths will be asked to opt in with their name and email address so we can keep them up to speed with the latest campaign news, build excitement and notify the winners of our regular competitions. Similarly, createwelcome.com will incorporate an opt-in pop up window where people can sign up to receive campaign updates.
The campaign will be supported by a strong digital strategy, including social media excitement-builders and regular email updates to inject momentum into the campaign.
You’ll see much more about how and where we’ll set up the TagSnaps booths and other initiatives we have lined up in OUR CAMPAIGN section.